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• Develop content for web and social networking sites, and online advertising campaigns (must know Photoshop or similar software to work on) • Social media monitoring, Social media campaigning • Increasing followers • Creating strategies for launch • Build and execute company’s social media strategy • Work across key social media channels including Facebook, Instagram, Twitter, LinkedIn, etc. • Find influencers and able to leverage deals • Find analysts and right companies and brands to collaborate with • Set up and optimize company pages within each platform to gain and increase the visibility of the website or company Ideal Candidate: Must have: • Bachelor’s degree in business communication, marketing business, journalism or public relations • Superb skills in social media strategy for all platforms • Deep understanding of social analytics • Knowledge of social analytics tools • Knowledge of traditional and digital marketing techniques • Knowledge of online marketing and good understanding of major marketing channels • Knowledge of sales • Knowledge of email marketing • Customer oriented and positive attitude • Creativity and speed • Fluency in English • Excellent presentation skills • Excellent communication skills • Excellent consulting skills
The Fashion Business Channel in an upcoming online news and media publication, which will focus on the business aspect of the fashion industry in India. A one of its kind platform created to bridge the gap between fashion and business for the fashion enthusiasts as well as fashion industry professionals; by providing various products to best promote themselves, share opinions from renowned fashion professionals shaping the fashion industry, and other fashion requirements which will be launched eventually.
We are currently working on 2 main product launches,
1. Fashion Directory
FBC will act as an aggregator as this product will contain an A-Z listing of people molding the fashion industry. These individuals will be professionals such as Fashion designers, brands, institutes, companies, events, manufacturers, raw materials, suppliers and more, within the fashion industry.
2. Fashion Business Blog
An informative product under FBC, which will provide trending fashion business news, articles, interviews, opinions and more. This will focus mainly on the business aspect of the fashion industry such as brand building strategies, analysis, forecasting, consulting and more.
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